COMERCIO INTERNACIONAL
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COMERCIO INTERNACIONAL
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Browsing COMERCIO INTERNACIONAL by Author "Amuy Ortega, Johana Gabriela"
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Item Open Access Sistema de exportaciones de las unidades económicas artesanales de San Antonio de Ibarra que elaboran artesanías en madera: caso de la unidad económica artesanal del Sr. Carlos Enrique Reyes(Pontificia Universidad Católica del Ecuador Sede Ibarra, 2019-04) Amuy Ortega, Johana GabrielaThe present investigation was proposed as a general objective to evaluate the internal aspects of the artisanal economic units of San Antonio de Ibarra that elaborate handicrafts in wood, and the external factors that influence in the management of the same, case of the economic artisan unit of Mr. Carlos Enrique Reyes in order to export the product to an international market in this case to Italy. The purpose of expanding the product towards international markets starting with the Italian country, where the crafts of religious images and ornaments in general are very much desired. The direct beneficiaries of the project are the owners of the artisanal unit of Mr. Carlos Reyes since his product will be released in Italy and thus enter the international market. The indirect beneficiaries are the inhabitants of San Antonio de Ibarra, since employment sources are created for the residents. The company is located in the center of San Antonio and near where the raw material for the development of their different crafts, characteristics that allow the production to be permanent providing a constant production volume that can guarantee the export of the production. of handicrafts of the artisanal unit is destined 20% to expand the product internationally, enough quantity to initiate a process of export of the same. Regarding the characteristics of the consumer in Italy, they are oriented to the quality of the products and price. The buyer in Italy requires 168 units per year an average of 42 units per quarter.