Propuesta de creación de una feria artesanal y productos de la comunidad de la Magdalena parroquia Angochagua cantón Ibarra
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Date
2019
Journal Title
Journal ISSN
Volume Title
Publisher
PUCE - Ibarra
Abstract
Las ferias artesanales y de productos es un escenario magnífico para la exhibición de las artesanías que son elaboradas por los artesanos, la comunidad la Magdalena cuenta con una gran descendencia histórica, la que mantiene desde tiempos antiguos del pueblo Karanki una de las nacionalidades más representativas del Ecuador. La investigación está enfocado, en la propuesta de crear una feria artesanal y de productos dentro de la comunidad, de esta manera rescatar todo el valor cultural y artesanal que tiene esta localidad, en el presente trabajo se usó herramientas y métodos que ayudó a determinar los factores necesarios para la ejecución de la propuesta, se emplearon fichas de investigación para determinar la importancia de una feria artesanal en el desarrollo de la actividad turística, las encuestas ayudan a diagnosticar el aporte de las artesanías de la localidad para el turismo y las entrevistas se realizó para detectar las fortalezas, oportunidades, debilidades y amenazas que tendrías la feria artesanal y de productos dentro de la comunidad la Magdalena. Los resultados de la investigación son alentadoras para la ejecución de la propuesta, el cual debe enfocarse en hacer una buena publicidad para poder llegar al público y poder transmitir toda la tradición cultural que posee la localidad, también las autoridades deberán trabajar conjuntamente con la comunidad para obtener el apoyo de empresas públicas y privadas de esta manera la actividad ferial tendría mayor alcance a nivel nacional e internacional, de esta manera permitiría dinamizar la economía de la comunidad alcanzando un desarrollo social y económico, para mejorar la calidad de vida de todos los habitantes.
The fairs craft and products is a magnificent scenario for the display of the products made by artisans, the Magdalena community has a great cultural offspring, which has maintained since ancient times of the Karanki village one of the most representative nationalities of Ecuador. The research is focused on the proposal of a craft fair and products within the community in order to rescue all the cultural value and artisanal what does this location have, in the present work, tools and methods were used to help determine the factors necessary execution of the proposal, research files were applied to determine the importance of a craft fair in the development of tourism, surveys helped diagnose the contribution of local crafts for tourism and interviews were conducted to detect Strengths, opportunities, weaknesses and threats that would have the craft fair and products within the Magdalena community. The results of the research are encouraging for the execution of the proposal, which should focus on making good publicity to power reach the public and be able to transmit all the cultural tradition that has the locality, also the authorities should work jointly with the community to obtain the support of public and private companies in this way the ferial activity would have greater scope at national and international level, this will allow the economy of the community to be boosted, reaching a social and economic development to improve the quality of life of all the inhabitants.
The fairs craft and products is a magnificent scenario for the display of the products made by artisans, the Magdalena community has a great cultural offspring, which has maintained since ancient times of the Karanki village one of the most representative nationalities of Ecuador. The research is focused on the proposal of a craft fair and products within the community in order to rescue all the cultural value and artisanal what does this location have, in the present work, tools and methods were used to help determine the factors necessary execution of the proposal, research files were applied to determine the importance of a craft fair in the development of tourism, surveys helped diagnose the contribution of local crafts for tourism and interviews were conducted to detect Strengths, opportunities, weaknesses and threats that would have the craft fair and products within the Magdalena community. The results of the research are encouraging for the execution of the proposal, which should focus on making good publicity to power reach the public and be able to transmit all the cultural tradition that has the locality, also the authorities should work jointly with the community to obtain the support of public and private companies in this way the ferial activity would have greater scope at national and international level, this will allow the economy of the community to be boosted, reaching a social and economic development to improve the quality of life of all the inhabitants.
Description
Keywords
Artesanía, Tradición, Cultura, Turismo