Propuesta de una guía turística para el cantón Antonio Ante, provincia de Imbabura, a través de una aplicación móvil
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Date
2019
Journal Title
Journal ISSN
Volume Title
Publisher
PUCE - Ibarra
Abstract
El presente proyecto de titulación se basa en el desarrollo de una aplicación móvil de guía turís-tica para el sistema operativo Android, se manifiesta como una herramienta innovadora de pro-moción, misma que presenta las características más relevantes y actualizadas acerca de la oferta turística del cantón Antonio Ante. Para la elaboración del proyecto, se aplicó el modelo de in-vestigación descriptiva con un enfoque cualitativo, mismos que permitieron la recopilación de información por medio de las fichas de inventario para los atractivos turísticos del MINTUR del año 2017, la realización de entrevistas y encuestas, como también la recopilación información de material bibliográfico. Por otra parte, se aplicó la investigación no experimental en conjunto con el método inductivo, los cuales facilitaron el proceso de selección y jerarquización de los atractivos turísticos seleccionados para ser implementados en la aplicación de guía turística. Finalmente se aplicó el método exploratorio para la creación del diseño general del aplicativo móvil. El trabajo de campo, analítico y finalmente operativo, dio como resultado que, la aplicación de guía turística Jatun Go sea diseñada con las características de sencillez en la navegación, utilidad y funciones múltiples y sobre todo de un atractivo visual impecable el cual expone la belleza que los atractivos turísticos del cantón Antonio Ante posee. El proyecto además contempla la creación de la página web oficial desde la cual el turista puede descargarse la aplicación. Siendo pues, el objetivo de la aplicación el promocionar los atractivos turísticos naturales y culturales del cantón sin dejar atrás el completo sistema de servicios turísticos que Antonio Ante tiene para ofrecer a sus turistas.
The current project is based on the development of a mobile tourist guide application for the Android operating system, the app is an innovative promotion tool, which presents the most relevant and up-to-date features about the Antonio Ante’s touristic options. For the development of the project, the descriptive research model was applied with a qualitative approach, which allowed the collection of information through the inventory cards of tourist attractions made by MINTUR in 2017, the conduct of interviews and surveys, as well as the compilation of biblio-graphic material. On the other hand, non-experimental research was applied in conjunction with the inductive method, which facilitated the process of selection and ranking of the selected tour-ist attractions to be implemented in the tourist guide application. Finally, the exploratory method was applied to create the general design of the mobile application. The field, analytical and operational research, resulted in the tourist guide application Jatun Go, being designed with the features of simplicity in navigation, utility and multiple functions and above all an impeccable visual appeal which exposes the outstanding beauty that the canton’s tourist attractions possesses. The project also contemplates the creation of the official website from which the tourist can download the application. Therefore, the objective of the application is to promote the natural and cultural tourist attractions of the canton without leaving behind the complete system of tourist services that Antonio Ante has to offer its tourists.
The current project is based on the development of a mobile tourist guide application for the Android operating system, the app is an innovative promotion tool, which presents the most relevant and up-to-date features about the Antonio Ante’s touristic options. For the development of the project, the descriptive research model was applied with a qualitative approach, which allowed the collection of information through the inventory cards of tourist attractions made by MINTUR in 2017, the conduct of interviews and surveys, as well as the compilation of biblio-graphic material. On the other hand, non-experimental research was applied in conjunction with the inductive method, which facilitated the process of selection and ranking of the selected tour-ist attractions to be implemented in the tourist guide application. Finally, the exploratory method was applied to create the general design of the mobile application. The field, analytical and operational research, resulted in the tourist guide application Jatun Go, being designed with the features of simplicity in navigation, utility and multiple functions and above all an impeccable visual appeal which exposes the outstanding beauty that the canton’s tourist attractions possesses. The project also contemplates the creation of the official website from which the tourist can download the application. Therefore, the objective of the application is to promote the natural and cultural tourist attractions of the canton without leaving behind the complete system of tourist services that Antonio Ante has to offer its tourists.
Description
Keywords
Aplicación móvil, Guía turística