Sistema de exportaciones de las unidades económicas artesanales de San Antonio de Ibarra que elaboran artesanías en madera: caso de la unidad artesanal económica del Sr. Alonso López
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Date
2019
Journal Title
Journal ISSN
Volume Title
Publisher
PUCE - Ibarra
Abstract
En Ecuador el arte de tallar la madera es una de las más antiguas tradiciones que se han ido transmitiendo de manera generacional, en un principio las artesanías de madera se utilizaban estrictamente para fines prácticos, sin embargo más tarde aparecieron sus usos decorativos y utilitarios convirtiéndose en una importante fuente de ingresos y empleo. Es por esta razón que los productos artesanales ecuatorianos deben estar preparados para ser capaces de competir en los diversos mercados del mundo, conociendo que dichos mercados pueden tener grandes ventajas como: calidad en sus productos, alta tecnología, costos bajos y emplear mano de obra calificada. Sin embargo el Ecuador, a pesar de ser un país de menor desarrollo cuenta con excelentes productos artesanales. El sector de las artesanías tiene importancia económica y social para nuestro país: preservan la cultura y las tradiciones, contribuyen al crecimiento de la economía del país, generan ingresos de divisas, generan empleo directo e indirecto, además, su potencial desarrollo es muy amplio ya que se cuenta con productos artesanales de alta calidad. Dentro de las características que más se valoran en los productos artesanales ecuatorianos son: expresión artística, origen étnico, origen geográfico específico, cultura prehispánica, herencia y tradición colonial. El presente proyecto de grado muestra la elaboración de un sistema de exportaciones referente a la unidad económica artesanal del señor Alonso López dicho artesano elabora artesanías en madera, el mismo que se encuentra ubicado en la parroquia rural de San Antonio de Ibarra. Se partió de un estudio descriptivo de 285 unidades económicas artesanales incluyéndose la que nos ocupa, para analizar los aspectos externos e internos de las mismas. El trabajo argumenta el problema de investigación, un marco teórico para efectos de orientar las bases conceptuales, luego la metodología usada en la investigación, los resultados y finalmente la propuesta la cual se encuentra enfocada en la creación de una página web mediante la adquisición de un hosting para el taller objeto de estudio; así también en el presente apartado se analiza el mercado estadounidense el cual representa el principal destino de exportación para artesanías provenientes de nuestro país, además de constituirse en el principal socio comercial del Ecuador en relación con las políticas económicas y comerciales que se han establecido en torno a estas dos naciones.
In Ecuador the art of carving wood is one of the oldest traditions that have been passed down from generation way, initially wooden handicrafts are strictly used for practical purposes, but later appeared his decorative applications and utilities becoming an important source of income and employment. It is for this reason that the Ecuadorian handicraft products must be prepared to be able to compete in various markets around the world, knowing that these markets can have big advantages: quality products, high technology, low costs and work done by hand skilled labor. However Ecuador, despite being a less developed country has excellent handicrafts. The crafts sector has economic and social importance for our country: preserve the culture and traditions contribute to the growth of the economy, generating foreign exchange earnings, generating direct and indirect employment, further their development potential is very large and it has high quality handicrafts. Among the features most valued in the Ecuadorian handicraft products they are: artistic expression, ethnicity, specific geographical origin, prehispanic culture, heritage and colonial tradition. This degree project shows the development of a system of export concerning economic unit craft Mr. Alonso Lopez said artisan crafts made of wood, the same that is located in the rural parish of San Antonio de Ibarra. It began with a descriptive study of 285 affordable units being included the craft in question, to analyze the external and internal aspects of them. The paper argues the research problem, a theoretical framework for the purpose of guiding the conceptual bases, then the methodology used in the research, results and finally the proposal which is focused on the creation of a web page through the acquisition of a for hosting the workshop under study; well in this paragraph the US market which is the main export destination for crafts from our country is analyzed, besides being the main trading partner of Ecuador in relation to economic and trade policies that have been established around these two nations.
In Ecuador the art of carving wood is one of the oldest traditions that have been passed down from generation way, initially wooden handicrafts are strictly used for practical purposes, but later appeared his decorative applications and utilities becoming an important source of income and employment. It is for this reason that the Ecuadorian handicraft products must be prepared to be able to compete in various markets around the world, knowing that these markets can have big advantages: quality products, high technology, low costs and work done by hand skilled labor. However Ecuador, despite being a less developed country has excellent handicrafts. The crafts sector has economic and social importance for our country: preserve the culture and traditions contribute to the growth of the economy, generating foreign exchange earnings, generating direct and indirect employment, further their development potential is very large and it has high quality handicrafts. Among the features most valued in the Ecuadorian handicraft products they are: artistic expression, ethnicity, specific geographical origin, prehispanic culture, heritage and colonial tradition. This degree project shows the development of a system of export concerning economic unit craft Mr. Alonso Lopez said artisan crafts made of wood, the same that is located in the rural parish of San Antonio de Ibarra. It began with a descriptive study of 285 affordable units being included the craft in question, to analyze the external and internal aspects of them. The paper argues the research problem, a theoretical framework for the purpose of guiding the conceptual bases, then the methodology used in the research, results and finally the proposal which is focused on the creation of a web page through the acquisition of a for hosting the workshop under study; well in this paragraph the US market which is the main export destination for crafts from our country is analyzed, besides being the main trading partner of Ecuador in relation to economic and trade policies that have been established around these two nations.
Description
Keywords
Exportación, Artesanales, Ingresos