Browsing by Author "Arteaga Mera, Roger Vicente"
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Item Open Access Análisis cualitativo de la información publicada en las ediciones digitales de los diarios El Comercio y El Universo referente al mundial de fútbol Rusia 2018(Pontificia Universidad Católica del Ecuador Sede Ibarra, 2019-09) Arteaga Mera, Roger VicenteThe advent of a new World Cup opens the door for digital newspapers to deliver quality products and make themselves better known to their audience. In this context, the purpose of this research work is to analyze how good the information thrown by two of the country's most important media, El Comercio and El Universo. In order to carry out this study, the content analysis sheet (quantitative analysis) with parameters capable of measuring the quality of the information during the World Cup Russia 2018 was carried out. The structured interview (qualitative analysis) was also applied to professionals and commentators specialized in the sport, where their answers made it possible to show the way in which sports information is treated when an event of such magnitude takes place. In this way, it was possible to demonstrate in detail, according to the content analysis sheet, as in the structured interview, if each article published on the web platforms of the media, approached as much as possible the sections shown in the field file, and if each opinion of the journalists corroborated the good use of the information issued in the said articles, obtaining results in each of the instruments applied, helping to answer the research questions.