Material gráfico digital e interactivo enfocado a los referentes turísticos del Geoparque Imbabura
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Date
2021
Journal Title
Journal ISSN
Volume Title
Publisher
PUCE - Ibarra
Abstract
El Geoparque Imbabura es un territorio lleno de cultura, de fauna, de flora, de historia, de sitios naturales y turísticos, que rodean a todos los imbabureños. Es importante fomentar el interés por conocer e impulsar los saberes culturales que cada lugar turístico guarda, en especial los que son considerados referentes en la provincia de Imbabura. Por esta razón es de gran importancia que los propios ciudadanos impulsen estos conocimientos, para así promover el turismo, preservar la cultura que nos rodea y que puedan conocer un poco más de su propio territorio. En el siguiente caso se presenta un proyecto que busca impulsar en los imbabureños distintos saberes que guarda el Geoparque Imbabura, las razones por las cuales fue catalogado como tal, y todo lo que conlleva ser reconocido por la UNESCO de esta manera. Se propuso el desarrollo de un material gráfico digital e interactivo para tratar de contribuir en contra del problema y ayudar a la difusión y preservación del saber cultural que guardan los sitios turísticos en el Geoparque Imbabura. De acuerdo con el desarrollo investigativo se realizó el diseño de la parte gráfica y estructural de una aplicación móvil, por la versatilidad, la adaptabilidad y la funcionalidad que puede llegar a tener como medio comunicativo.
The Imbabura Geopark is a territory full of culture, fauna, flora, history, natural and tourist sites that surround all Imbabureños. It is important to promote the interest to know and promote the cultural knowledge that each tourist place keeps, especially those that are considered referents in the province of Imbabura. For this reason it is of great importance that the citizens themselves promote this knowledge, in order to promote tourism, preserve the culture that surrounds us and that they can learn a little more about their own territory. In the following case we present a project that seeks to promote in the Imbabureños different knowledge that keeps the Imbabura Geopark, the reasons why it was cataloged as such, and everything that comes with being recognized by UNESCO in this way. It was proposed the development of a digital and interactive graphic material to try to contribute against the problem and help the dissemination and preservation of cultural knowledge that keep the tourist sites in the Imbabura Geopark. According to the research development, the design of the graphic and structural part of a mobile application was carried out, due to the versatility, adaptability and functionality that it can have as a communicative medium.
The Imbabura Geopark is a territory full of culture, fauna, flora, history, natural and tourist sites that surround all Imbabureños. It is important to promote the interest to know and promote the cultural knowledge that each tourist place keeps, especially those that are considered referents in the province of Imbabura. For this reason it is of great importance that the citizens themselves promote this knowledge, in order to promote tourism, preserve the culture that surrounds us and that they can learn a little more about their own territory. In the following case we present a project that seeks to promote in the Imbabureños different knowledge that keeps the Imbabura Geopark, the reasons why it was cataloged as such, and everything that comes with being recognized by UNESCO in this way. It was proposed the development of a digital and interactive graphic material to try to contribute against the problem and help the dissemination and preservation of cultural knowledge that keep the tourist sites in the Imbabura Geopark. According to the research development, the design of the graphic and structural part of a mobile application was carried out, due to the versatility, adaptability and functionality that it can have as a communicative medium.
Description
Keywords
Geoparque, Material gráfico, Interactivo